Marketing initiative for Business Iceland

Marketing initiative for Business Iceland Marketing initiative for Business Iceland

CPV: 79340000 Usluge oglašavanja i plasmana
mjesto izvršenja:
Marketing initiative for Business Iceland
registar:
Fjársýsla ríkisins
nagradni broj:
23192

1. Buyer

1.1 Buyer

Official name : Fjársýsla ríkisins
Legal type of the buyer : Body governed by public law
Activity of the contracting authority : General public services

2. Procedure

2.1 Procedure

Title : Marketing initiative for Business Iceland
Description : Marketing initiative for Business Iceland
Procedure identifier : 2503c0ef-3b96-4bbb-a0b8-2f5acf456443
Internal identifier : 23192
Type of procedure : Restricted
The procedure is accelerated : no
Justification for the accelerated procedure :
Main features of the procedure :

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79340000 Advertising and marketing services

2.1.2 Place of performance

Anywhere in the European Economic Area

2.1.4 General information

Legal basis :
Directive 2014/24/EU

5. Lot

5.1 Lot technical ID : LOT-0000

Title : Marketing initiative for Business Iceland
Description : Marketing initiative for Business Iceland
Internal identifier : 23192

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79340000 Advertising and marketing services

5.1.2 Place of performance

Anywhere in the European Economic Area
Additional information :

5.1.6 General information

Procurement Project not financed with EU Funds.
The procurement is covered by the Government Procurement Agreement (GPA) : no

5.1.10 Award criteria

Criterion :
Type : Price
Name :
Description : Price 20%
Category of award weight criterion : Fixed value (per unit)
Award criterion number : 20
Criterion :
Type : Quality
Name :
Description : Quality 80
Category of award weight criterion : Fixed value (per unit)
Award criterion number : 80
Description of the method to be used if weighting cannot be expressed by criteria :
Justification for not indicating the weighting of the award criteria :

5.1.15 Techniques

Framework agreement :
No framework agreement
Information about the dynamic purchasing system :
No dynamic purchase system

5.1.16 Further information, mediation and review

Review organisation : Kærunefnd útboðsmála -

6. Results

Value of all contracts awarded in this notice : 68 715 000 Iceland króna

6.1 Result lot ldentifier : LOT-0000

At least one winner was chosen.

6.1.2 Information about winners

Winner :
Official name : Peel
Tender :
Tender identifier : Peel x M&C Saatchi
Identifier of lot or group of lots : LOT-0000
Subcontracting : No
Contract information :
Identifier of the contract : 1
Date of the conclusion of the contract : 23/04/2025

6.1.3 Non-winning tenderers :

Tenderer :
Official name : Cohn & Wolfe Íslandi
Tenderer :
Official name : Grey Danmark A/S
Tenderer :
Official name : Cohn & Wolfe Íslandi
Tenderer :
Official name : Brú Strategy ehf
Tenderer :
Official name : Pipar Media
Tenderer :
Official name : Brandenburg
Tenderer :
Official name : Hvita husid ehf.
Tenderer :
Official name : SAHARA ehf

6.1.4 Statistical information

Received tenders or requests to participate :
Type of received submissions : Tenders
Number of tenders or requests to participate received : 8

8. Organisations

8.1 ORG-0001

Official name : Fjársýsla ríkisins
Registration number : 5402697509
Department : Procurement
Postal address : Katrínartún 6
Town : Reykjavík
Postcode : 105
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Hektor Már Jóhannsson
Telephone : +3545457500
Roles of this organisation :
Buyer

8.1 ORG-0002

Official name : Kærunefnd útboðsmála
Registration number : 550169-1269
Postal address : Borgartúni 21
Town : Reykjavík
Postcode : 105
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Telephone : +354 575 8700
Roles of this organisation :
Review organisation

8.1 ORG-0003

Official name : Cohn & Wolfe Íslandi
Registration number : 1
Department : Communication
Postal address : Katrínartún 2, 16. hæð
Town : Reykjavík
Postcode : 105
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Ingvar Ingvarsson
Telephone : 003548985107
Roles of this organisation :
Tenderer

8.1 ORG-0004

Official name : Grey Danmark A/S
Registration number : 25977564
Department : Ogilvy Danmark
Postal address : Rosenborggade 15, 3rd floor
Town : Copenhagen K
Postcode : 1130
Country subdivision (NUTS) : Byen København ( DK011 )
Country : Denmark
Contact point : Julie Heilesen
Telephone : +45 39178888
Roles of this organisation :
Tenderer

8.1 ORG-0005

Official name : Cohn & Wolfe Íslandi
Registration number : 6006033370
Department : Communication
Postal address : Katrínartún 2, 16. hæð
Town : Reykjavík
Postcode : 105
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Ingvar Ingvarsson
Telephone : 003548985107
Roles of this organisation :
Tenderer

8.1 ORG-0006

Official name : Brú Strategy ehf
Registration number : 6605210380
Department : Strategy
Postal address : Aðalstræti 12
Town : Reykjavík
Postcode : 101
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Atli Sveinsson
Telephone : +354 824 4302
Roles of this organisation :
Tenderer

8.1 ORG-0007

Official name : Peel
Registration number : 4808180400
Department : Markaðsdeild
Postal address : Sóltún 24
Town : Reykjavík
Postcode : 105
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Magnús Magnússon
Telephone : +3548430454
Roles of this organisation :
Tenderer
Winner of these lots : LOT-0000

8.1 ORG-0008

Official name : Pipar Media
Registration number : 4711120540
Department : Pipar Media
Postal address : Guðrúnartún 8
Town : Reykjavik
Postcode : 105
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Ísak Gunnarsson
Telephone : +354510900
Roles of this organisation :
Tenderer

8.1 ORG-0009

Official name : Brandenburg
Registration number : 4901121540
Department : Aðalskrifstofa
Postal address : Hafnarstræti 20
Town : Reykjavík
Postcode : 101
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Arnar Halldorsson
Telephone : +3546690500
Roles of this organisation :
Tenderer

8.1 ORG-0010

Official name : Hvita husid ehf.
Registration number : 4301696379
Department : Aðalskrifstofa
Postal address : Brautarholt 8
Town : Reykjavík
Postcode : 105
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Anna Kristín Kristjánsdóttir
Telephone : 6901888
Roles of this organisation :
Tenderer

8.1 ORG-0011

Official name : SAHARA ehf
Registration number : 5210092250
Department : SAHARA
Postal address : Vatnagarðar 8
Town : Kópavogur
Postcode : 203
Country subdivision (NUTS) : Höfuðborgarsvæði ( IS001 )
Country : Iceland
Contact point : Hallur Jónasson
Telephone : 8940477
Roles of this organisation :
Tenderer

8.1 ORG-0012

Official name : Mercell Holding ASA
Registration number : 980921565
Postal address : Askekroken 11
Town : Oslo
Postcode : 0277
Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Contact point : eSender
Telephone : +47 21018800
Fax : +47 21018801
Internet address : http://mercell.com/
Roles of this organisation :
TED eSender

11. Notice information

11.1 Notice information

Notice identifier/version : b2126997-df94-4e22-87c1-b9eaf59aed97 - 01
Form type : Result
Notice type : Contract or concession award notice – standard regime
Notice dispatch date : 02/05/2025 12:27 +00:00
Notice dispatch date (eSender) : 02/05/2025 12:27 +00:00
Languages in which this notice is officially available : English

11.2 Publication information

Notice publication number : 00287651-2025
OJ S issue number : 86/2025
Publication date : 05/05/2025