Strategic Communication Service Contract Global Gateway Brazil

The overall objective of the services contract is to stimulate a paradigm shift in the way the relationship between the EU and Brazil is portrayed and perceived by the primary target audience. The specific objective (Outcome) of the services contract is to measurably increase awareness and positive perception of the …

CPV: 79341000 Services de publicité
Lieu d'exécution:
Strategic Communication Service Contract Global Gateway Brazil
Service d'adjudication:
European Commission, INTPA - International Partnerships
Numéro d'adjudication:
EC-INTPA/BSB/2025/EA-RP/0063

1. Buyer

1.1 Buyer

Official name : European Commission, INTPA - International Partnerships
Legal type of the buyer : EU institution, body or agency
Activity of the contracting authority : General public services

2. Procedure

2.1 Procedure

Title : Strategic Communication Service Contract Global Gateway Brazil
Description : The overall objective of the services contract is to stimulate a paradigm shift in the way the relationship between the EU and Brazil is portrayed and perceived by the primary target audience. The specific objective (Outcome) of the services contract is to measurably increase awareness and positive perception of the EU as a trusted and reliable partner for Brazil, on the issues that matter to young people and around key Global Gateway partnership priorities.The service will be paid on the basis of the delivery of the specified outputs. The expected outputs of this contract are as follows: SO1 (Outcome 1): Global Gateway campaign designed and implemented • Output 1 to Outcome 1: Data gathering and analysis • Output 2 to Outcome 1: Planning, production, placement • Output 3 to Outcome 1: Campaign production and implementation • Output 4 to Outcome 1: Monitoring, optimisation and reporting The financial offer shall include a breakdown indicating the price for each expected output.
Procedure identifier : ae688ad3-2f9b-4c9c-86af-4c373259e949
Internal identifier : EC-INTPA/BSB/2025/EA-RP/0063
Type of procedure : Restricted
Justification for the accelerated procedure :
Main features of the procedure :

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79341000 Advertising services

2.1.3 Value

Estimated value excluding VAT : 1 200 000 Euro

2.1.4 General information

Additional information : For any additional information, please refer to the document A5f "Additional information about the Contract Notice". In case of unavailability or disruptions in the functioning of the electronic means of communication provided in Section 5.1.11 in the last 5 calendar days before the time limit for receipt indicated in Section 5.1.12, the contracting authority reserves the right to extend this time limit and publish the extension at the Internet address provided in Section 5.1.11, without a preceding publication of a corrigendum to this notice. Economic operators interested in this procurement are invited to subscribe to the call for tenders at the address in Section 5.1.11 in order to get notified when new information or documents are published.
Legal basis :
Regulation (EU, Euratom) 2018/1046
LocalLaw - Procurement award procedure applying to European Union external actions financed from the general budget of the European Union and the European Development Fund (EDF)

2.1.6 Grounds for exclusion

Bankruptcy : For the full list of exclusion grounds please consult the procurement documents.

5. Lot

5.1 Lot technical ID : LOT-0001

Title : Strategic Communication Service Contract Global Gateway Brazil
Description : The overall objective of the services contract is to stimulate a paradigm shift in the way the relationship between the EU and Brazil is portrayed and perceived by the primary target audience. The specific objective (Outcome) of the services contract is to measurably increase awareness and positive perception of the EU as a trusted and reliable partner for Brazil, on the issues that matter to young people and around key Global Gateway partnership priorities.The service will be paid on the basis of the delivery of the specified outputs. The expected outputs of this contract are as follows: SO1 (Outcome 1): Global Gateway campaign designed and implemented • Output 1 to Outcome 1: Data gathering and analysis • Output 2 to Outcome 1: Planning, production, placement • Output 3 to Outcome 1: Campaign production and implementation • Output 4 to Outcome 1: Monitoring, optimisation and reporting The financial offer shall include a breakdown indicating the price for each expected output.
Internal identifier : EC-INTPA/BSB/2025/EA-RP/0063

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79341000 Advertising services

5.1.2 Place of performance

Anywhere
Additional information : The contract will be performed in Brazil

5.1.3 Estimated duration

Duration : 36 Month

5.1.5 Value

Estimated value excluding VAT : 1 200 000 Euro

5.1.6 General information

Reserved participation : Participation is not reserved.
Procurement Project fully or partially financed with EU Funds.
Information about European Union funds
EU funds programme : Neighbourhood, Development and International Cooperation Instrument (NDICI) (2021/2027)
The procurement is covered by the Government Procurement Agreement (GPA) : no
Additional information : The procurement is funded by the following EU programme: Latin America.

5.1.9 Selection criteria

Criterion :
Type : Suitability to pursue the professional activity
Description : Please consult the procurement documents.
Criterion :
Type : Economic and financial standing
Description : Please consult the procurement documents.
Criterion :
Type : Technical and professional ability
Description : Please consult the procurement documents.

5.1.10 Award criteria

Criterion :
Type : Quality
Name :
Description : Please consult the procurement documents.
Category of award threshold criterion : Weight (percentage, exact)
Award criterion number : 80
Criterion :
Type : Price
Name :
Description : Please consult the procurement documents.
Category of award threshold criterion : Weight (percentage, exact)
Award criterion number : 20
Description of the method to be used if weighting cannot be expressed by criteria :
Justification for not indicating the weighting of the award criteria :

5.1.11 Procurement documents

5.1.12 Terms of procurement

Terms of submission :
Electronic submission : Required
Languages in which tenders or requests to participate may be submitted : English
Electronic catalogue : Not allowed
Deadline for receipt of requests to participate : 26/05/2025 16:00 -03:00
Deadline until which the tender must remain valid : 6 Month
Terms of contract :
The execution of the contract must be performed within the framework of sheltered employment programmes : No
Electronic invoicing : Allowed
Electronic ordering will be used : no
Electronic payment will be used : yes

5.1.15 Techniques

Framework agreement :
No framework agreement
Information about the dynamic purchasing system :
No dynamic purchase system

5.1.16 Further information, mediation and review

Review organisation : Court of Justice of the European Union -

8. Organisations

8.1 ORG-0001

Official name : European Commission, INTPA - International Partnerships
Registration number : COM
Department : INTPA.B - Latin America and The Caribbean; Relations with all Overseas Countries and Territories,INTPA.B.2 - Country Programmes for Latin America and the Caribbean
Postal address : SHIS QI 07 Bloco A- Lago Sul, DF. CEP 71615710
Town : Brasilia
Postcode : N/A
Country : Brazil
Telephone : +32 2 299 11 11
Roles of this organisation :
Buyer

8.1 ORG-0002

Official name : Court of Justice of the European Union
Registration number : CURIA
Postal address : Rue du Fort Niedergrünewald
Town : Luxembourg
Postcode : L-2925
Country subdivision (NUTS) : Luxembourg ( LU000 )
Country : Luxembourg
Telephone : +352 4303-1
Internet address : http://curia.europa.eu
Roles of this organisation :
Review organisation

8.1 ORG-0003

Official name : European Commission
Registration number : EUCOM
Postal address : Mondrian (CDMA), Rue du Champ de Mars 21
Town : Brussels
Postcode : B-1050
Country subdivision (NUTS) : Arr. de Bruxelles-Capitale/Arr. Brussel-Hoofdstad ( BE100 )
Country : Belgium
Telephone : +32 2 299 11 11
Roles of this organisation :
TED eSender
Notice information
Notice identifier/version : f575653a-4ffa-4f54-8fc1-e7c61fe8baeb - 01
Form type : Competition
Notice type : Contract or concession notice – standard regime
Notice dispatch date : 24/04/2025 14:16 +02:00
Languages in which this notice is officially available : English
Notice publication number : 00266716-2025
OJ S issue number : 81/2025
Publication date : 25/04/2025