Framework agreement for advertising and media agency services.

Østfold University College would like to enter into an agreement with an advertising agency that can assist both operatively and consultants to strengthen our student recruitment, employer-branding and the university college's reputation. The contract will include the preparation of a concept as well as proposals for market activities and relevant …

CPV: 79000000 Services aux entreprises: droit, marketing, conseil, recrutement, impression et sécurité, 79300000 Études de marché et recherche économique; sondages et statistiques, 79340000 Services de publicité et de marketing, 79341000 Services de publicité, 79341200 Services de gestion publicitaire, 79341400 Services de campagne publicitaire, 79342000 Services de marketing, 79410000 Services de conseil en affaires et en gestion
Lieu d'exécution:
Framework agreement for advertising and media agency services.
Service d'adjudication:
Høgskolen i Østfold
Numéro d'adjudication:
25/05421

1. Buyer

1.1 Buyer

Official name : Høgskolen i Østfold
Legal type of the buyer : Central government authority
Activity of the contracting authority : Education

2. Procedure

2.1 Procedure

Title : Framework agreement for advertising and media agency services.
Description : Østfold University College would like to enter into an agreement with an advertising agency that can assist both operatively and consultants to strengthen our student recruitment, employer-branding and the university college's reputation. The contract will include the preparation of a concept as well as proposals for market activities and relevant platforms for visibility towards different target groups.
Procedure identifier : cd2210ff-5b94-4d3d-9094-8d228ee951a3
Previous notice : d4e1240f-e603-4a83-b115-9a29b0bc558f-01
Internal identifier : 25/05421
Type of procedure : Negotiated with prior publication of a call for competition / competitive with negotiation
The procedure is accelerated : no
Justification for the accelerated procedure :
Main features of the procedure :

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 79000000 Business services: law, marketing, consulting, recruitment, printing and security
Additional classification ( cpv ): 79300000 Market and economic research; polling and statistics
Additional classification ( cpv ): 79341000 Advertising services
Additional classification ( cpv ): 79341200 Advertising management services
Additional classification ( cpv ): 79341400 Advertising campaign services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79410000 Business and management consultancy services

2.1.2 Place of performance

Country : Norway
Anywhere in the given country

2.1.4 General information

The procedure will be relaunched if cancelled or unsuccessful
Call for competition is terminated
Additional information : The competition is cancelled due to a lack of requirement for an apprenticeship scheme in the contract. A new competition will be published within cards.
Legal basis :
Directive 2014/24/EU
LOA & FOA del 3 -

5. Lot

5.1 Lot technical ID : LOT-0000

Title : Framework agreement for advertising and media agency services.
Description : Østfold University College would like to enter into an agreement with an advertising agency that can assist both operatively and consultants to strengthen our student recruitment, employer-branding and the university college's reputation. The contract will include the preparation of a concept as well as proposals for market activities and relevant platforms for visibility towards different target groups.
Internal identifier : 25/05421

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 79000000 Business services: law, marketing, consulting, recruitment, printing and security
Additional classification ( cpv ): 79300000 Market and economic research; polling and statistics
Additional classification ( cpv ): 79341000 Advertising services
Additional classification ( cpv ): 79341200 Advertising management services
Additional classification ( cpv ): 79341400 Advertising campaign services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79410000 Business and management consultancy services

5.1.2 Place of performance

Country : Norway
Anywhere in the given country
Additional information :

5.1.4 Renewal

Maximum renewals : 2
Other information about renewals : Renewal lenght is 12 months

5.1.6 General information

The lot will be relaunched if cancelled or unsuccessful
Procurement Project not financed with EU Funds.
The procurement is covered by the Government Procurement Agreement (GPA) : no
Additional information : The competition is cancelled due to a lack of requirement for an apprenticeship scheme in the contract. A new competition will be published within cards.

5.1.10 Award criteria

Criterion :
Type : Price
Name : price
Description : Price
Category of award threshold criterion : Weight (points, exact)
Award criterion number : 30
Criterion :
Type : Quality
Name : Creativity, quality and competence
Description : Creativity, quality and competence
Category of award threshold criterion : Weight (points, exact)
Award criterion number : 50
Criterion :
Type : Quality
Name : Flexibility, service and response time.
Description : Flexibility, service and response time.
Category of award threshold criterion : Weight (points, exact)
Award criterion number : 20
Description of the method to be used if weighting cannot be expressed by criteria :
Justification for not indicating the weighting of the award criteria :

5.1.15 Techniques

Framework agreement :
No framework agreement
Information about the dynamic purchasing system :
No dynamic purchase system

5.1.16 Further information, mediation and review

Review organisation : Søndre Østfold tingrett -
Information about review deadlines : The competition is cancelled due to a lack of requirement for an apprenticeship scheme. A new competition will be published quickly.

6. Results

6.1 Result lot ldentifier : LOT-0000

No winner was chosen and the competition is closed.
The reason why a winner was not chosen : Decision of the buyer, not following a tenderer's request to review the award, because of technical or procedural errors

6.1.4 Statistical information

Summary of the review requests the buyer received :
Number of complainants : 0
Received tenders or requests to participate :
Type of received submissions : Requests to participate
Number of tenders or requests to participate received : 0

8. Organisations

8.1 ORG-0001

Official name : Høgskolen i Østfold
Registration number : 971567376
Department : Innkjøp
Postal address : B R A veien 4
Town : Halden
Postcode : 1757
Country subdivision (NUTS) : Østfold ( NO083 )
Country : Norway
Contact point : Mia Catrine Johansen
Telephone : +4769608000
Internet address : http://www.hiof.no
Roles of this organisation :
Buyer

8.1 ORG-0002

Official name : Søndre Østfold tingrett
Registration number : 926 722 808
Postal address : Postboks 113
Town : Fredrikstad
Postcode : 1601
Country subdivision (NUTS) : Østfold ( NO083 )
Country : Norway
Telephone : 69 79 77 00
Roles of this organisation :
Review organisation
Notice information
Notice identifier/version : 632a84d3-6996-4979-abd5-836ccd8a4068 - 01
Form type : Result
Notice type : Contract or concession award notice – standard regime
Notice dispatch date : 03/06/2025 07:33 +00:00
Notice dispatch date (eSender) : 03/06/2025 07:47 +00:00
Languages in which this notice is officially available : English
Notice publication number : 00358963-2025
OJ S issue number : 106/2025
Publication date : 04/06/2025