Communication services and media procurements

Oslo municipality c/o the Climate Agency (henceforth referred to as the Contracting Authority) invites tenderers to an open tender contest for the procurement of communication services and media procurements. The climate agency shall be a professional resource and the driving force for achieving the climate goals of Oslo municipality. The …

CPV: 79341100 Services de conseils en publicité, 22462000 Imprimés publicitaires, 79300000 Études de marché et recherche économique; sondages et statistiques, 79340000 Services de publicité et de marketing, 79341000 Services de publicité, 79341400 Services de campagne publicitaire, 79341500 Services de publicité par voie aérienne, 79342000 Services de marketing, 79342100 Services de marketing direct, 79930000 Conception de modèles, 92111000 Services de production cinématographique et vidéo, 92111210 Production de films publicitaires, 92111250 Production de films d'information
Lieu d'exécution:
Communication services and media procurements
Service d'adjudication:
Oslo kommune v/ Klimaetaten
Numéro d'adjudication:
25/169

1. Buyer

1.1 Buyer

Official name : Oslo kommune v/ Klimaetaten
Legal type of the buyer : Public undertaking
Activity of the contracting authority : General public services

2. Procedure

2.1 Procedure

Title : Communication services and media procurements
Description : Oslo municipality c/o the Climate Agency (henceforth referred to as the Contracting Authority) invites tenderers to an open tender contest for the procurement of communication services and media procurements. The climate agency shall be a professional resource and the driving force for achieving the climate goals of Oslo municipality. The agency is responsible for following-up the "Climate Strategy for Oslo 2020-2030", and administration of the Climate and Energy Fund. The Climate Agency cooperates with the population, businesses, knowledge environments, organisations and other public authorities to mobilise to climate-friendly behaviour changes and develop good climate systems in Oslo. The Climate Agency has 50.7 man-labour years per December 2024 divided between three departments: a climate science department, a communications department and an administration department. The latter is responsible for the operation of the Climate and Energy Fund. For lot 1, the value of the contract is estimated to be between NOK 5 million and NOK 10 million For lot 2, the value of the contract is estimated to be somewhere between NOK 9 and 14 million the contracts ́ value is only a guideline and carries no obligations for the contracting authority or rights for the tenderer. The contracts are subject to changes in the service volume due to variations in the Climate Agency ́s need from year to year and available budget resources.
Procedure identifier : 437ae2f6-b6d1-4a42-9773-697de7e13e59
Previous notice : 0ac7e3a3-53e5-4c95-b9ed-68239301f415-01
Internal identifier : 25/169
Type of procedure : Open

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79341100 Advertising consultancy services
Additional classification ( cpv ): 22462000 Advertising material
Additional classification ( cpv ): 79300000 Market and economic research; polling and statistics
Additional classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 79341000 Advertising services
Additional classification ( cpv ): 79341400 Advertising campaign services
Additional classification ( cpv ): 79341500 Aeral advertising services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79342100 Direct marketing services
Additional classification ( cpv ): 79930000 Specialty design services
Additional classification ( cpv ): 92111000 Motion picture and video production services
Additional classification ( cpv ): 92111210 Advertising film production
Additional classification ( cpv ): 92111250 Information film production

2.1.2 Place of performance

Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Additional information : Procurement of communications services and media procurements.

2.1.4 General information

Legal basis :
Directive 2014/24/EU

5. Lot

5.1 Lot technical ID : LOT-0000

Title : Communication services and media procurements
Description : Oslo municipality c/o the Climate Agency (henceforth referred to as the Contracting Authority) invites tenderers to an open tender contest for the procurement of communication services and media procurements. The climate agency shall be a professional resource and the driving force for achieving the climate goals of Oslo municipality. The agency is responsible for following-up the "Climate Strategy for Oslo 2020-2030", and administration of the Climate and Energy Fund. The Climate Agency cooperates with the population, businesses, knowledge environments, organisations and other public authorities to mobilise to climate-friendly behaviour changes and develop good climate systems in Oslo. The Climate Agency has 50.7 man-labour years per December 2024 divided between three departments: a climate science department, a communications department and an administration department. The latter is responsible for the operation of the Climate and Energy Fund. For lot 1, the value of the contract is estimated to be between NOK 5 million and NOK 10 million For lot 2, the value of the contract is estimated to be somewhere between NOK 9 and 14 million the contracts ́ value is only a guideline and carries no obligations for the contracting authority or rights for the tenderer. The contracts are subject to changes in the service volume due to variations in the Climate Agency ́s need from year to year and available budget resources.
Internal identifier : 25/169

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79341100 Advertising consultancy services
Additional classification ( cpv ): 22462000 Advertising material
Additional classification ( cpv ): 79300000 Market and economic research; polling and statistics
Additional classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 79341000 Advertising services
Additional classification ( cpv ): 79341400 Advertising campaign services
Additional classification ( cpv ): 79341500 Aeral advertising services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79342100 Direct marketing services
Additional classification ( cpv ): 79930000 Specialty design services
Additional classification ( cpv ): 92111000 Motion picture and video production services
Additional classification ( cpv ): 92111210 Advertising film production
Additional classification ( cpv ): 92111250 Information film production
Options :
Description of the options : Possible for the contracting authority to take up an option for 1+1 year on unchanged terms.

5.1.2 Place of performance

Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Additional information : Procurement of communications services and media procurements.

5.1.3 Estimated duration

Start date : 20/09/2025
Duration end date : 19/09/2027

5.1.6 General information

Procurement Project not financed with EU Funds.
The procurement is covered by the Government Procurement Agreement (GPA) : no

5.1.10 Award criteria

Criterion :
Type : Quality
Description : Assignment comprehension 40%, competence 30%, price 30%
Category of award threshold criterion : Weight (points, exact)
Award criterion number : 0

5.1.15 Techniques

Framework agreement :
No framework agreement
Information about the dynamic purchasing system :
No dynamic purchase system

5.1.16 Further information, mediation and review

Review organisation : Oslo Tingrett
Information about review deadlines : Listed in the tender documents
Organisation providing additional information about the procurement procedure : Oslo kommune v/ Klimaetaten
Organisation providing offline access to the procurement documents : Oslo kommune v/ Klimaetaten
Organisation signing the contract : Oslo kommune v/ Klimaetaten

6. Results

Value of all contracts awarded in this notice : 24 000 000 Norwegian krone

6.1 Result lot ldentifier : LOT-0000

At least one winner was chosen.

6.1.2 Information about winners

Winner :
Official name : Mediabrands
Tender :
Tender identifier : Kommunikasjonstjenester og mediekjøp - Mediabrands
Identifier of lot or group of lots : LOT-0000
Value of the tender : 14 000 000 Norwegian krone
The tender was ranked : no
The tender is a variant : no
Subcontracting : No
Contract information :
Identifier of the contract : Kommunikasjonstjenester og mediekjøp - Mediabrands
Date of the conclusion of the contract : 20/09/2025
Organisation signing the contract : Oslo kommune v/ Klimaetaten
Winner :
Official name : Nucleus AS
Tender :
Tender identifier : Kommunikasjonstjenester og mediekjøp - Nucleus AS
Identifier of lot or group of lots : LOT-0000
Value of the tender : 10 000 000 Norwegian krone
The tender was ranked : yes
Rank in the list of winners : 2
The tender is a variant : no
Subcontracting : Not yet known
Contract information :
Identifier of the contract : Kommunikasjonstjenester og mediekjøp - Nucleus AS
Date of the conclusion of the contract : 20/09/2025
Organisation signing the contract : Oslo kommune v/ Klimaetaten
Winner :
Official name : KVIKK RÅD AS
Tender :
Tender identifier : Kommunikasjonstjenester og mediekjøp - KVIKK RÅD AS
Identifier of lot or group of lots : LOT-0000
Value of the tender : 10 000 000 Norwegian krone
The tender was ranked : yes
Rank in the list of winners : 3
The tender is a variant : no
Subcontracting : Not yet known
Contract information :
Identifier of the contract : Kommunikasjonstjenester og mediekjøp - KVIKK RÅD AS
Date of the conclusion of the contract : 20/09/2025
Organisation signing the contract : Oslo kommune v/ Klimaetaten
Winner :
Official name : Atyp A/S
Tender :
Tender identifier : Kommunikasjonstjenester og mediekjøp - Atyp A/S
Identifier of lot or group of lots : LOT-0000
Value of the tender : 10 000 000 Norwegian krone
The tender was ranked : yes
Rank in the list of winners : 1
The tender is a variant : no
Subcontracting : No
Contract information :
Identifier of the contract : Kommunikasjonstjenester og mediekjøp - Atyp A/S
Date of the conclusion of the contract : 20/09/2025

6.1.4 Statistical information

Received tenders or requests to participate :
Type of received submissions : Tenders submitted electronically
Number of tenders or requests to participate received : 15

8. Organisations

8.1 ORG-0001

Official name : Oslo kommune v/ Klimaetaten
Registration number : 876819902
Postal address : Olav Vs gate 4
Town : Oslo
Postcode : 0161
Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Contact point : Sanela Tesla
Telephone : +47 93284403
Roles of this organisation :
Buyer
Organisation providing additional information about the procurement procedure
Organisation providing offline access to the procurement documents
Organisation signing the contract

8.1 ORG-0002

Official name : Oslo Tingrett
Registration number : 926725939
Postal address : Postboks 2106 Vika
Town : Oslo
Postcode : 0125
Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Telephone : +47 22035200
Roles of this organisation :
Review organisation

8.1 ORG-0003

Official name : Mediabrands
Size of the economic operator : Medium
Registration number : 861869962
Postal address : Postboks 1714 Vika
Town : Oslo
Postcode : 0121
Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Telephone : +47 91765086
Roles of this organisation :
Tenderer
Winner of these lots : LOT-0000

8.1 ORG-0004

Official name : Nucleus AS
Size of the economic operator : Medium
Registration number : 968749498
Postal address : Wergelandsveien 7
Town : Oslo
Postcode : 0167
Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Telephone : +47 23366120
Roles of this organisation :
Tenderer
Winner of these lots : LOT-0000
The winner is listed on a regulated market

8.1 ORG-0005

Official name : KVIKK RÅD AS
Size of the economic operator : Small
Registration number : 933900851
Postal address : Elisenbergveien 5
Town : OSLO
Postcode : 0265
Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Telephone : +47 93031600
Roles of this organisation :
Tenderer
Winner of these lots : LOT-0000
The winner is listed on a regulated market

8.1 ORG-0006

Official name : Atyp A/S
Size of the economic operator : Medium
Registration number : 922 161 003
Postal address : Karlstadgata 11
Town : Oslo
Postcode : 0553
Country subdivision (NUTS) : Oslo ( NO081 )
Country : Norway
Telephone : +47 91182211
Roles of this organisation :
Tenderer
Winner of these lots : LOT-0000
The winner is listed on a regulated market

Notice information

Notice identifier/version : 4b9c732f-870d-4e62-86e0-b9b4a8f2b0ed - 01
Form type : Result
Notice type : Contract or concession award notice – standard regime
Notice dispatch date : 15/10/2025 12:50 +00:00
Notice dispatch date (eSender) : 15/10/2025 13:00 +00:00
Languages in which this notice is officially available : English
Notice publication number : 00680500-2025
OJ S issue number : 199/2025
Publication date : 16/10/2025