International Marketing and Communication Support – Promotion of the Netherlands as Business Location for Foreign Direct Investment

The Netherlands Foreign Investment Agency seeks a proposal from a full service, innovative and results driven marketing and communication agency that can assist with further developing and executing its international and integrated (digital) marketing and communication program. The activities in this program need to support the NFIA’s overall goal of …

CPV: 79342000 Marketing services, 79416200 Public relations consultancy services
Deadline:
Oct. 28, 2025, noon
Deadline type:
Submitting a bid
Place of execution:
International Marketing and Communication Support – Promotion of the Netherlands as Business Location for Foreign Direct Investment
Awarding body:
Ministerie van Economische Zaken, Rijksdienst voor Ondernemend Nederland (RVO)
Award number:
202506001

1. Buyer

1.1 Buyer

Official name : Ministerie van Economische Zaken, Rijksdienst voor Ondernemend Nederland (RVO)
Legal type of the buyer : Central government authority
Activity of the contracting authority : Economic affairs

2. Procedure

2.1 Procedure

Title : International Marketing and Communication Support – Promotion of the Netherlands as Business Location for Foreign Direct Investment
Description : The Netherlands Foreign Investment Agency seeks a proposal from a full service, innovative and results driven marketing and communication agency that can assist with further developing and executing its international and integrated (digital) marketing and communication program. The activities in this program need to support the NFIA’s overall goal of attracting foreign companies that contribute to the sustainable development of the Dutch economy and strengthen our innovative ecosystems. € 2,000,000
Procedure identifier : f1bae079-3cdf-47f7-a88f-bb3aa2be4d22
Internal identifier : 202506001
Type of procedure : Open
The procedure is accelerated : no

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79416200 Public relations consultancy services

2.1.2 Place of performance

Country : Netherlands
Anywhere in the given country

2.1.4 General information

Legal basis :
Directive 2014/24/EU

2.1.6 Grounds for exclusion

Sources of grounds for exclusion : Procurement Document

5. Lot

5.1 Lot technical ID : LOT-0000

Title : 1
Description : 1 € 2,000,000
Internal identifier : 1

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79416200 Public relations consultancy services
Options :
Description of the options : Not applicable.

5.1.2 Place of performance

Country : Netherlands
Anywhere in the given country
Additional information :

5.1.3 Estimated duration

Duration : 2 Year

5.1.4 Renewal

Maximum renewals : 1
Other information about renewals : A unilateral option for the Contracting Authority to extend the contract by two (2) years.

5.1.6 General information

Reserved participation : Participation is not reserved.
The names and professional qualifications of the staff assigned to perform the contract must be given : Not required
Procurement Project not financed with EU Funds.
The procurement is covered by the Government Procurement Agreement (GPA) : yes

5.1.7 Strategic procurement

Aim of strategic procurement : No strategic procurement

5.1.9 Selection criteria

Sources of selection criteria : Procurement Document

5.1.10 Award criteria

Criterion :
Type : Quality
Name : Quality
Description : Quality
Category of award threshold criterion : Weight (points, exact)
Award criterion number : 80
Criterion :
Type : Price
Name : Price
Description : Price
Category of award threshold criterion : Weight (points, exact)
Award criterion number : 20

5.1.11 Procurement documents

Deadline for requesting additional information : 03/10/2025 12:00 +02:00
Address of the procurement documents : https://www.tenderned.nl/aankondigingen/overzicht/392871

5.1.12 Terms of procurement

Terms of submission :
Electronic submission : Required
Languages in which tenders or requests to participate may be submitted : Dutch
Electronic catalogue : Not allowed
Variants : Not allowed
Deadline for receipt of tenders : 28/10/2025 12:00 +01:00
Deadline until which the tender must remain valid : 4 Month
Information about public opening :
Opening date : 28/10/2025 12:00 +01:00
Terms of contract :
The execution of the contract must be performed within the framework of sheltered employment programmes : No
Electronic invoicing : Required
Electronic ordering will be used : no
Electronic payment will be used : no

5.1.15 Techniques

Framework agreement :
Framework agreement, without reopening of competition
Maximum number of participants : 1
Information about the dynamic purchasing system :
No dynamic purchase system

5.1.16 Further information, mediation and review

Review organisation : Ministerie van Economische Zaken, Rijksdienst voor Ondernemend Nederland (RVO) - Rechtbank 's-Gravenhage
Organisation providing additional information about the procurement procedure : Ministerie van Economische Zaken, Rijksdienst voor Ondernemend Nederland (RVO)
Organisation providing more information on the review procedures : Ministerie van Economische Zaken, Rijksdienst voor Ondernemend Nederland (RVO)
Organisation receiving requests to participate : Ministerie van Economische Zaken, Rijksdienst voor Ondernemend Nederland (RVO)

8. Organisations

8.1 ORG-0001

Official name : Ministerie van Economische Zaken, Rijksdienst voor Ondernemend Nederland (RVO)
Registration number : 12024663
Postal address : Prinses Beatrixlaan 2
Town : Den Haag
Postcode : 2595 AL
Country subdivision (NUTS) : Agglomeratie ’s-Gravenhage ( NL361 )
Country : Netherlands
Contact point : Quintin Stoutjesdijk
Telephone : +31 880424242
Internet address : http://www.rvo.nl
Other contact points :
Official name : Rechtbank 's-Gravenhage
Postal address : Postbus 20302
Town : Den Haag
Postcode : 2500 EH
Country subdivision (NUTS) : Agglomeratie ’s-Gravenhage ( NL361 )
Country : Netherlands
Telephone : +31 703813131
Roles of this organisation :
Buyer
Organisation providing additional information about the procurement procedure
Organisation receiving requests to participate
Review organisation
Organisation providing more information on the review procedures

Notice information

Notice identifier/version : b093e151-c7e3-4e61-8693-0e456a792bd5 - 01
Form type : Competition
Notice type : Contract or concession notice – standard regime
Notice dispatch date : 16/09/2025 11:14 +02:00
Languages in which this notice is officially available : English
Notice publication number : 00606204-2025
OJ S issue number : 178/2025
Publication date : 17/09/2025