The provision of Media Agency Service for The Abbey Theatre

The Abbey Theatre invites suppliers to submit proposals from competent organisations to be the theatre's paid media agency. This role would entail working with the Abbey Theatre to promote our organisation, shows and events using a variety of paid media channels, making recommendations on how to use paid media efficiently …

CPV: 79340000 Werbe- und Marketingdienstleistungen, 79341000 Werbedienste, 79341100 Werbeberatung, 79341200 Werbeverwaltung, 79341400 Werbekampagnen, 79342000 Marketing, 79413000 Marketing-Beratung, 79961100 Werbefotografie
Ausführungsort:
The provision of Media Agency Service for The Abbey Theatre
Vergabestelle:
Abbey Theatre Amharclann na Mainistreach
Vergabenummer:
0

1. Buyer

1.1 Buyer

Official name : Abbey Theatre Amharclann na Mainistreach
Legal type of the buyer : Body governed by public law

2. Procedure

2.1 Procedure

Title : The provision of Media Agency Service for The Abbey Theatre
Description : The Abbey Theatre invites suppliers to submit proposals from competent organisations to be the theatre's paid media agency. This role would entail working with the Abbey Theatre to promote our organisation, shows and events using a variety of paid media channels, making recommendations on how to use paid media efficiently and monitoring the results to ensure incremental improvements in the reach and impact of our media investments.
Procedure identifier : 7377abe5-7c60-4370-a7a1-61157221c772
Type of procedure : Negotiated with prior publication of a call for competition / competitive with negotiation

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79413000 Marketing management consultancy services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79961100 Advertising photography services
Additional classification ( cpv ): 79341000 Advertising services
Additional classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 79341100 Advertising consultancy services
Additional classification ( cpv ): 79341200 Advertising management services
Additional classification ( cpv ): 79341400 Advertising campaign services

2.1.2 Place of performance

Country : Ireland
Anywhere in the given country

2.1.3 Value

Estimated value excluding VAT : 700 000 Euro

2.1.4 General information

Call for competition is terminated
Legal basis :
Directive 2014/24/EU

5. Lot

5.1 Lot technical ID : LOT-0001

Title : The provision of Media Agency Service for The Abbey Theatre
Description : The Abbey Theatre invites suppliers to submit proposals from competent organisations to be the theatre's paid media agency. This role would entail working with the Abbey Theatre to promote our organisation, shows and events using a variety of paid media channels, making recommendations on how to use paid media efficiently and monitoring the results to ensure incremental improvements in the reach and impact of our media investments.
Internal identifier : 0

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79413000 Marketing management consultancy services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 79961100 Advertising photography services
Additional classification ( cpv ): 79341000 Advertising services
Additional classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 79341100 Advertising consultancy services
Additional classification ( cpv ): 79341200 Advertising management services
Additional classification ( cpv ): 79341400 Advertising campaign services

5.1.2 Place of performance

Country : Ireland
Anywhere in the given country
Additional information :

5.1.5 Value

Estimated value excluding VAT : 700 000 Euro

5.1.6 General information

Procurement Project not financed with EU Funds.

5.1.7 Strategic procurement

Aim of strategic procurement : No strategic procurement

5.1.15 Techniques

Framework agreement :
No framework agreement
Information about the dynamic purchasing system :
No dynamic purchase system

5.1.16 Further information, mediation and review

Review organisation : The High Court of Ireland
Organisation providing offline access to the procurement documents : Abbey Theatre Amharclann na Mainistreach

6. Results

6.1 Result lot ldentifier : LOT-0001

No winner was chosen and the competition is closed.
The reason why a winner was not chosen : Other

6.1.4 Statistical information

Received tenders or requests to participate :
Type of received submissions : Requests to participate
Number of tenders or requests to participate received : 0

8. Organisations

8.1 ORG-0001

Official name : Abbey Theatre Amharclann na Mainistreach
Registration number : Abbey Theatre
Postal address : 26/27 Lower Abbey Street
Town : Dublin 1
Postcode : D01K0F1
Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Telephone : 0860456506
Buyer profile : www.abbeytheatre.ie
Roles of this organisation :
Buyer
Organisation providing offline access to the procurement documents

8.1 ORG-0002

Official name : The High Court of Ireland
Registration number : The High Court of Ireland
Department : The High Court of Ireland
Postal address : Four Courts, Inns Quay, Dublin 7
Town : Dublin
Postcode : D07 WDX8
Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Telephone : +353 1 8886000
Roles of this organisation :
Review organisation

8.1 ORG-0003

Official name : European Dynamics S.A.
Registration number : 002024901000
Department : European Dynamics S.A.
Town : Athens
Postcode : 15125
Country subdivision (NUTS) : Βόρειος Τομέας Αθηνών ( EL301 )
Country : Greece
Telephone : +30 2108094500
Roles of this organisation :
TED eSender

11. Notice information

11.1 Notice information

Notice identifier/version : 07bc95a6-c5df-4fa6-94da-cbbe0b0cc317 - 01
Form type : Result
Notice type : Contract or concession award notice – light regime
Notice dispatch date : 27/06/2025 08:28 +01:00
Languages in which this notice is officially available : English

11.2 Publication information

Notice publication number : 00419172-2025
OJ S issue number : 122/2025
Publication date : 30/06/2025