The provision of a Managed Service to deliver all aspects of the Census 2027 Publicity Campaign

The Services comprise: the development, design, management and delivery of a comprehensive, cohesive, nationwide publicity campaign for Census 2027, including brand development, strong PR focus, advertising (on all relevant platforms) and development and maintenance of the Census 2027 website. The Services comprise: the development, design, management and delivery of a …

CPV: 79340000 Servicevirksomhed i forbindelse med reklame og marketing, 22462000 Andet trykt reklamemateriale, i.a.n., 79341000 Reklamevirksomhed, 79341100 Konsulentvirksomhed i forbindelse med reklame, 79341200 Forvaltning af reklamevirksomhed, 79341400 Tjenester i forbindelse med reklamekampagner, 79416000 PR-virksomhed, 79416100 Forvaltning af PR-virksomhed, 79416200 PR-servicevirksomhed, 79413000 Rådgivning inden for markedsføring, 79342000 Marketing, 72413000 WWW-netstedsdesigntjenester
Henrettelsessted:
The provision of a Managed Service to deliver all aspects of the Census 2027 Publicity Campaign
Tildelende organ:
Central Statistics Office
Tildelingsnummer:
0

1. Buyer

1.1 Buyer

Official name : Central Statistics Office
Legal type of the buyer : Central government authority
Activity of the contracting authority : General public services

2. Procedure

2.1 Procedure

Title : The provision of a Managed Service to deliver all aspects of the Census 2027 Publicity Campaign
Description : The Services comprise: the development, design, management and delivery of a comprehensive, cohesive, nationwide publicity campaign for Census 2027, including brand development, strong PR focus, advertising (on all relevant platforms) and development and maintenance of the Census 2027 website.
Procedure identifier : 6cf105ba-55a1-4190-ab14-04224125d863
Previous notice : eb618825-9d8e-4c33-ac33-ee0b1d23fab2-01
Type of procedure : Open
The procedure is accelerated : no

2.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 22462000 Advertising material
Additional classification ( cpv ): 79341000 Advertising services
Additional classification ( cpv ): 79341100 Advertising consultancy services
Additional classification ( cpv ): 79341200 Advertising management services
Additional classification ( cpv ): 79341400 Advertising campaign services
Additional classification ( cpv ): 79416000 Public relations services
Additional classification ( cpv ): 79416100 Public relations management services
Additional classification ( cpv ): 79416200 Public relations consultancy services
Additional classification ( cpv ): 79413000 Marketing management consultancy services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 72413000 World wide web (www) site design services

2.1.2 Place of performance

Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland

2.1.3 Value

Estimated value excluding VAT : 3 250 000 Euro

2.1.4 General information

Legal basis :
Directive 2014/24/EU

5. Lot

5.1 Lot technical ID : LOT-0001

Title : The provision of a Managed Service to deliver all aspects of the Census 2027 Publicity Campaign
Description : The Services comprise: the development, design, management and delivery of a comprehensive, cohesive, nationwide publicity campaign for Census 2027, including brand development, strong PR focus, advertising (on all relevant platforms) and development and maintenance of the Census 2027 website.
Internal identifier : 0

5.1.1 Purpose

Main nature of the contract : Services
Main classification ( cpv ): 79340000 Advertising and marketing services
Additional classification ( cpv ): 22462000 Advertising material
Additional classification ( cpv ): 79341000 Advertising services
Additional classification ( cpv ): 79341100 Advertising consultancy services
Additional classification ( cpv ): 79341200 Advertising management services
Additional classification ( cpv ): 79341400 Advertising campaign services
Additional classification ( cpv ): 79416000 Public relations services
Additional classification ( cpv ): 79416100 Public relations management services
Additional classification ( cpv ): 79416200 Public relations consultancy services
Additional classification ( cpv ): 79413000 Marketing management consultancy services
Additional classification ( cpv ): 79342000 Marketing services
Additional classification ( cpv ): 72413000 World wide web (www) site design services

5.1.2 Place of performance

Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Additional information :

5.1.3 Estimated duration

Duration : 27 Month

5.1.5 Value

Estimated value excluding VAT : 3 250 000 Euro

5.1.6 General information

Procurement Project not financed with EU Funds.
The procurement is covered by the Government Procurement Agreement (GPA) : yes

5.1.7 Strategic procurement

Aim of strategic procurement : No strategic procurement

5.1.10 Award criteria

Criterion :
Type : Quality
Description : MEAT
Description of the method to be used if weighting cannot be expressed by criteria : MEAT

5.1.15 Techniques

Framework agreement :
No framework agreement
Information about the dynamic purchasing system :
No dynamic purchase system

5.1.16 Further information, mediation and review

Review organisation : The High Court of Ireland
Organisation providing offline access to the procurement documents : Central Statistics Office
Organisation providing more information on the review procedures : The High Court of Ireland

6. Results

Value of all contracts awarded in this notice : 3 221 940 Euro

6.1 Result lot ldentifier : LOT-0001

At least one winner was chosen.

6.1.2 Information about winners

Winner :
Official name : Core_19912
Tender :
Tender identifier : 000106609
Identifier of lot or group of lots : LOT-0001
Value of the tender : 3 221 940 Euro
Subcontracting : No
Contract information :
Identifier of the contract : 422546
Date on which the winner was chosen : 30/05/2025
Date of the conclusion of the contract : 17/07/2025

6.1.4 Statistical information

Received tenders or requests to participate :
Type of received submissions : Tenders submitted electronically
Number of tenders or requests to participate received : 3

8. Organisations

8.1 ORG-0001

Official name : Central Statistics Office
Registration number : NA
Postal address : CSO, Skehard Road, Cork
Town : Cork
Postcode : T12 X00E
Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Telephone : 021 453 5000
Internet address : https://www.cso.ie
Buyer profile : https://www.cso.ie
Roles of this organisation :
Buyer
Organisation providing offline access to the procurement documents

8.1 ORG-0002

Official name : Core_19912
Size of the economic operator : Large
Registration number : Core
Postal address : 1 WML
Town : Dublin 2
Postcode : D02 F206
Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Telephone : 016496439
Roles of this organisation :
Tenderer
Winner of these lots : LOT-0001

8.1 ORG-0003

Official name : The High Court of Ireland
Registration number : The High Court of Ireland
Department : The High Court of Ireland
Postal address : Four Courts, Inns Quay, Dublin 7
Town : Dublin
Postcode : D07 WDX8
Country subdivision (NUTS) : Dublin ( IE061 )
Country : Ireland
Telephone : +353 1 8886000
Roles of this organisation :
Review organisation
Organisation providing more information on the review procedures

8.1 ORG-0004

Official name : European Dynamics S.A.
Registration number : 002024901000
Department : European Dynamics S.A.
Town : Athens
Postcode : 15125
Country subdivision (NUTS) : Βόρειος Τομέας Αθηνών ( EL301 )
Country : Greece
Telephone : +30 2108094500
Roles of this organisation :
TED eSender

Notice information

Notice identifier/version : 48c9785d-4432-4364-b3e0-a26123ab2bdb - 01
Form type : Result
Notice type : Contract or concession award notice – standard regime
Notice dispatch date : 29/07/2025 15:22 +01:00
Languages in which this notice is officially available : English
Notice publication number : 00501839-2025
OJ S issue number : 145/2025
Publication date : 31/07/2025